Creative Toolkit for vegetable spreads range. Create a new brand and packaging for the UK

The brief:
Change the current European design to new, fresh packaging for the UK
Image 1. Current (cluttered) designs suitable for Europe
Image 2. The start of a new (transparent) packaging to be designed for the UK
?
?
? = new design to be designed by You!

The range in the UK will consist of 3 variants,
and will be launched under a new brand and a new fresh design, created by you!
The UK range will include 3 international flavours:
Ratatouille (France)
Chargrilled Aubergine ‘Baba ganoush’ (Middle East)
Butternut Ras el hanout (North Africa)

Packaging
dimensions and colour details

Container
(+lid)
Lid
Flat pack design

CONTAINER AND LID DIMENSIONS
Colour of container: Transparent (see-through). If a sleeve is used for the branding/design, a window is required to show the product inside.
Colour of lid : Transparent or solid

LABEL DIMENSIONS – CONTAINER AND LID
Outside red lines no text just illustrations or colour/decoration
CONTAINER LABEL (SLEEVE)
LID

Examples of UK spreads products
Houmous, pâtés & other dips

Houmous

Examples of other dips

Meat-based pâté