Tips & Requirements for CPI creatives

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What creatives will be needed

*3-4 Core gameplay videos;
*512*640 size;
*mp4, mov format;

What creatives will be needed *3-4 Core gameplay videos; *512*640 size; *mp4, mov format;

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Some tips to do good gameplay creatives

1. Key Principle is to

Some tips to do good gameplay creatives 1. Key Principle is to
make core gameplay understandable for anyone
-What’s the main character?
-What’s the purpose?
-What’s the control?
(Better to make user understand the above questions after watching your video in 5s)

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2. Avoid having any black edge in the video; 
3. At starting point

2. Avoid having any black edge in the video; 3. At starting
or first 1-2s in the video, should directly show player’s continuous control;
4. Different color, different stages, and different camera angle, win/lose situation are preferred to have;