Слайд 2What is spam?
spam is a mass mailing to a large number of
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addresses containing advertising or commercial offers
Слайд 3The advent of spam, how it all began
The term Spam itself comes
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from the over-advertising of canned meat products left unused by USA soldiers after the end of world war II.
Слайд 6Forums, message boards, websites, blogs
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Слайд 9Type of spam:
product advertising
computer virus
site promotion
information collection
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Слайд 10distributors of spam are called "spammers".
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Слайд 11Spam e-mai
The most profitable place for spammers, where they send streams of
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unwanted messages, are e-mail addresses, because in this way they cover a huge number of people.
Слайд 12ADVERTISING IN NEWSPAPERS AND MAGAZINES
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Слайд 13Types of Newspapers and magazines
To make print advertising really effective, you need
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to clearly define the type of Newspapers and / or magazines where you will give your ads.
Слайд 14Types of Newspapers
Geography of distribution of the newspaper are:
Local
Regional
National
Transnational
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Слайд 15Taking into account the readership of the newspaper are:
Popular
Specialized
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Слайд 16The following Newspapers are distinguished by their content:
Informational
Promotional
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Слайд 17The circulation of the newspaper are:
Low-circulation
Multi-edition
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Слайд 18According to the frequency of the newspaper are:
Daily
Weekly.
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Слайд 19Types of advertising in Newspapers and magazines
Natural advertising
Traditional advertising
Coupon ads
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Слайд 20According to the frequency of the newspaper are:
Classified advertising
Lower case advertising
Modular advertising
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