Слайд 2What is spam?
spam is a mass mailing to a large number of
addresses containing advertising or commercial offers
Слайд 3The advent of spam, how it all began
The term Spam itself comes
from the over-advertising of canned meat products left unused by USA soldiers after the end of world war II.
Слайд 6Forums, message boards, websites, blogs
Слайд 9Type of spam:
product advertising
computer virus
site promotion
information collection
Слайд 10distributors of spam are called "spammers".
Слайд 11Spam e-mai
The most profitable place for spammers, where they send streams of
unwanted messages, are e-mail addresses, because in this way they cover a huge number of people.
Слайд 12ADVERTISING IN NEWSPAPERS AND MAGAZINES
Слайд 13Types of Newspapers and magazines
To make print advertising really effective, you need
to clearly define the type of Newspapers and / or magazines where you will give your ads.
Слайд 14Types of Newspapers
Geography of distribution of the newspaper are:
Local
Regional
National
Transnational
Слайд 15Taking into account the readership of the newspaper are:
Popular
Specialized
Слайд 16The following Newspapers are distinguished by their content:
Informational
Promotional
Слайд 17The circulation of the newspaper are:
Low-circulation
Multi-edition
Слайд 18According to the frequency of the newspaper are:
Daily
Weekly.
Слайд 19Types of advertising in Newspapers and magazines
Natural advertising
Traditional advertising
Coupon ads
Слайд 20According to the frequency of the newspaper are:
Classified advertising
Lower case advertising
Modular advertising