Слайд 2British National broadcasters:
Public broadcasting
BBC (British Broadcasting Corporation)
2 national television channels (with national
and regional sub-divisions)
5 national radio stations
Cable and digital TV channels
40+ local radio stations
Global enterprises in both television and radio, & a broadcast monitoring service
Europe's most visited content web site
Слайд 4 Introduction (P257)
The 18th and 19th centuries: industrialisation
The 18th century:
newspaper readership
-- the upper classes and wealthier sections of the middle class
a great deal of govern-mental control
The French Revolution (1789): ideas of social reform and social justice
The Trade Unions
Слайд 5Types of Newspapers -- Range
10 major national dailies papers + 10 major
Sunday papers + 2,000 smaller weeklies
Also: Provincial Mornings , Local Evenings, Local weeklies, Political Press, Community Press, etc
Слайд 6The British press
Press is very important for people in the UK since
they read a lot. It is a so-called “tradition” to start a morning with a newspaper in your hands. A great amount of newspapers is issued and sold in Britain daily.
Слайд 7All the newspapers can be divided into two groups: quality papers and
popular papers
The Times
The Guardian
The Financial Times
The Daily Telegraph
The Daily Mail
The Daily Star
The Daily Mirror
The Sun
Слайд 9Quality Broadsheets—and Quality Compacts
The Times, UK’s oldest national newspaper, not the most
popular
The Daily Telegraph (the Daily Torygraph)
The Independent, The Guardian, The Financial Times
Слайд 10 The Code of Advertising Practice
Advertising in the press has to conform
to certain standards of the Code of Advertising Practice.
The Code’s basic principles require adverts to be:
legal , honest and truthful
to observe a sense of responsibility to the consumer and society
to conform to the principles of fair competition as generally accepted in business
Слайд 14Paparazzi
Snaparazzi
snapshot + paparazzi
Слайд 15 BBC article definition
-- The word 'paparazzi' is used to describe celebrity
photographer
-- The term paparazzi word is derived from the name of a character called Paparazzo in Federico Fellini's La Dolce Vita (1960).
-- After the movie was released, the word paparazzi became synonymous with intrusive photographers who chase the stars.
-- The word 'paparazzi' literally means 'buzzing insects'.
Слайд 17 Two main companies are organising broadcasting in the UK.
They are BBC (British
Broadcasting Corporation) and IBA (Independent Broadcasting Authority)
Слайд 18The BBC
The BBC is probably the best known non-commercial radio and television
system, formed by royal charter in 1927 to "educate and enlighten" the citizens. It is a very large television and radio organization based in the UK. It includes five national radio stations, more than 30 local radio stations, two national television stations, the International BBC World Service and BBC Worldwide Television. The BBC is a public service. It is paid for by taxes, by advertisers, and all the major political parties have equal rights to give political broadcasts.
Слайд 19
There are four radio channels. Radio 1 has mostly pop music; Radio
2 has light music, comedy, sport. Radio 3 has classical and modern music, talks on serious subjects, old and new plays. Radio 4 presents current news reports, talks and discussions. The BBC also has two television channels BBC 1 and BBC 2. BBC 2 offers more serious programmes than BBC 1. It shows discussions, adaptations of novels into plays and films, operas and concerts. BBC 1 offers lighter plays and series, humour and sport, but there are also some interesting documentaries. BBC documentaries like "Animal Planet", "Discovery", or "Wildlife" are popular in many countries of the world.
Слайд 20
You can also create your own newspaper.
www.crayon. www.crayon.net