Startup hub. Pitch deck template

Flow
FYI Only – NOT a slide for your deck
Company Purpose Problem
Solution
Why Now Market Size Competition Product Business Model
Team Financials
2

Company Purpose
Define the company/business in a single declarative sentence
3

Problem
Describe the pain of the customer (or the
customer’s customer)
Outline how the customer addresses the issue today
4

Solution
Demonstrate your company’s value
proposition to make the customer’s life better
Show where your product physically sits Provide use cases
5

Why Now
Set-up the historical evolution of your category
Define recent trends that make your solution possible
6

Market Size
Identify/profile the customer you cater to
Calculate the TAM (top down), SAM (bottoms up) and SOM
7

Competition
List competitors
List competitive advantages
8

Product
Product line-up (form factor, functionality, features, architecture, intellectual property)
Development roadmap
9

Business Model
Revenue model
Pricing
Average account size and/or lifetime value Sales & distribution model
Customer/pipeline list
10

Team
Founders & Management
Board of Directors/Board of Advisors
11