Слайд 2Key terms
Market equilibrium
Price mechanism
Market clearing price
Shortage, excess demand
Surplus, excess supply
Слайд 3Equilibrium price and output
Combines analysis of demand and supply
Market clearing – when
supply matches demand
Equilibrium is the point where conflicting interests are balanced
Price is determined by the INTERACTION BETWEEN demand and supply in a competitive market
Слайд 4The determination of market equilibrium
(potatoes: monthly)
fig
Quantity (tonnes: 000s)
E
C
B
A
a
b
c
e
Supply
Demand
Price (pence per kg)
D
d
Слайд 6The Determination of Price and Output
Demand and supply curves
effect of price being
above equilibrium
price falls
Why does the price fall if above equilibrium?
Слайд 7Change in demand
Determinant other than price changes
Demand curve shifts
Right if demand increases
Left
if demand decreases
Слайд 8Change in supply
Determinant other than price changes
Supply curve shifts:
Right if supply increases
Left
if supply decreases
Слайд 9Effect of a shift in the demand curve
fig
P
Q
O
Pe1
Qe1
S
D1
g
Initial equilibrium at point g
Слайд 10Effect of a shift in the demand curve
fig
P
Q
O
Pe1
Qe1
S
D1
D2
g
Слайд 11Effect of a shift in the demand curve
fig
P
Q
O
Pe1
Qe1
S
g
D1
D2
Pe2
Qe2
New equilibrium at point i
Слайд 12Movement to a new equilibrium
Shift in one curve means movement along the
other
New intersection is the new equilibrium
Changes in more than one determinant means BOTH curves can shift
If both curves move, new equilibrium is where the NEW curves meet
Слайд 14Discussion
Is the following statement true?
‘An increase in demand will cause an increase
in price. This increase in price will cause a reduction in demand, until demand is reduced back to its original level’.