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- 3. MEDIALOGY Media Database Processing and Analysis Technology Online Media Analysis System
- 4. A SYSTEM MEDIALOGY An information-analytical system is a complex of hardware, software, information resources, and methods
- 6. The return on investment is established and is denoted by the abbreviation ROI, which stands for
- 7. REFERENCES Anokhin, A. Marketing / how to calculate weight for social media. - March 30 at
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Слайд 3MEDIALOGY
Media Database
Processing and Analysis Technology
Online Media Analysis System
MEDIALOGY
Media Database
Processing and Analysis Technology
Online Media Analysis System

Слайд 4A SYSTEM MEDIALOGY
An information-analytical system is a complex of hardware, software, information
A SYSTEM MEDIALOGY
An information-analytical system is a complex of hardware, software, information

resources, and methods used to ensure the automation of analytical activity to justify management decisions.
Слайд 6The return on investment is established and is denoted by the abbreviation
The return on investment is established and is denoted by the abbreviation

ROI, which stands for Return of Investments.
The question arises: how can such an indicator be calculated in order to make a forecast of how profitable these or other investments will be?
The answer is very simple.
The question arises: how can such an indicator be calculated in order to make a forecast of how profitable these or other investments will be?
The answer is very simple.
There is a formula
PR VALUE OF MEDIA = COST OF AN ADVERTISING UNIT * MENTIONED AREA
Слайд 7REFERENCES
Anokhin, A. Marketing / how to calculate weight for social media. -
REFERENCES
Anokhin, A. Marketing / how to calculate weight for social media. -

March 30 at 21: 36. — URL: https://vc.ru/marketing/62998-kak-rasschitat-pr-value-dlya-socialnyh-media (accessed 12.11.2019).
Medialogy. PR agency in Moscow. Facebook — URL: https://www.facebook.com/Medialogy/ (accessed 12.11.2019).
The official website of the Institute of Social Sciences ION RANEPA. — MEDIALOGY resources will be available to students of ION. — 01.10.2019 — URL: http://ion.ranepa.ru/news/4764/resursy-medialogii-stanut-dostupny-studentam-ion/ (accessed 12.11.2019).
The official website of the company “Medialogy”. — URL: https://www.mlg.ru/ (accessed 16.11.2019).
Fateeva, I.A. Medialogy and media education in their relationship to philology: history and modernity. — URL: https://cyberleninka.ru/article/v/medialogiya-i-mediaobrazovanie-v-ih-otnosheniyah-k-filologii-istoriya-i-sovremennost (accessed 14.11.2019).
Medialogy. PR agency in Moscow. Facebook — URL: https://www.facebook.com/Medialogy/ (accessed 12.11.2019).
The official website of the Institute of Social Sciences ION RANEPA. — MEDIALOGY resources will be available to students of ION. — 01.10.2019 — URL: http://ion.ranepa.ru/news/4764/resursy-medialogii-stanut-dostupny-studentam-ion/ (accessed 12.11.2019).
The official website of the company “Medialogy”. — URL: https://www.mlg.ru/ (accessed 16.11.2019).
Fateeva, I.A. Medialogy and media education in their relationship to philology: history and modernity. — URL: https://cyberleninka.ru/article/v/medialogiya-i-mediaobrazovanie-v-ih-otnosheniyah-k-filologii-istoriya-i-sovremennost (accessed 14.11.2019).
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