Lesson 1,2

Fact 1: I am 31 and I have 2 sons
Fact 2: I have more than 5 thousand followers on my Instagram account
Fact 3: I have 2 master’s degrees and I have bachelor’s in commercial law

Be on time
Asking questions/Participating
Respecting your peers/tutors
Be prepared for seminars
Drinks – OK, food – NO
NO Social Networks, NO online games

WHAT DO BUSINESSES DO?

BUSINESS ACTIVITIES
Identify the needs of customers
Purchase resources
Produce goods and services
Deliver goods and services to customers
Make profit

CREATING VALUE

CREATING VALUE BY BUILDING A HOUSE

CREATING VALUE - EXAMPLES
Jewellery shop
well-designed shop-window
attractive shop fittings
well-dressed shop assistants
beautiful boxes for jewelery
Sweet manufacturer
advertising of the brand
attractive packaging
selling through confectionery shops

PRACTICAL ACTIVITY
Explain how the following businesses could create added value to the goods they buy in:
Hotel
Car dealer
Clothing manufacturer
Fast food restaurant

DYNAMIC BUSINESS ENVIRONMENT

CASE STUDY

write down two things you have learnt in the lesson
join another learner to discuss his/her lists
create a list of four key learning points

WHO IS AN ENTREPRENEUR?

Identifies a need for a new product/process/service
Organizes limited resources
Creates a business opportunity
ENTREPRENEUR

CASE STUDY

LINK FOR THE VIDEO
https://www.youtube.com/watch?v=Odx8NV6dX0Q