Mass media

The mass media

What is the media?
press
radio
television
internet

The role of the Media in our life
inform
educate
entertain

How do people use the media?
?

The media help people
To relax- отдыхать
To entertain -развлекать
To receive information – получать информацию
To travel around the world without wasting money- путешествовать по миру без затрат

The Media
Television
The internet
Radio
Newspapers
Progress test

What is a Newspaper ?
printed -напечатанный
Sold - продаваемый
news - новости
Advertisement - реклама
Article-статья
Crime -преступление
Entertainment -развлечение
It is a paper printed and sold daily or weekly with news , advertisements , articles about political, crime, business , art, entertainment , sport events.

From history of newspaper…
In ancient Rome, announcement bulletins of the Acta Diurna government were made public by Julius Caesar. They were carved on stone or metal and posted in public places.
In China, early government-produced news sheets, during the late Han dynasty (second and third centuries AD).
Between 713 and 734, the Chinese Tang Dynasty published government news; it was handwritten on silk and read by government officials.

Newspapers in Britain
Printing press was invented in the15th century in Germany The first newspaper in Britain appeared in 1513.
!

The longest running British newspaper is The Times began in 1785.
John Walter was a founder of The Times newspaper, London.
Newspapers in Britain

There are two kinds of newspapers in Britain
Quality papers
Tabloids
More credible Contain political, industrial, financial and cultural news
Less credible
Sensationalism

Newspapers are divided
Daily
Sunday
Published on every day of the week except Sunday
They are larger then daily ones

Newspapers for children
The Newspaper is the only national newspaper for 8 to 14 year old children designed for the classroom. It is produced by a small team of teachers and journalists.
It was first published in April 2000 and has been delivered to schools every half term since.
Do you like to read newspapers?
What newspapers for children do you know?
What is your favourite newspaper?
How often are you delivered it?
What articles do you like to read?

Check yourself

What is a radio?
The process of sending and receiving messages through the air , broadcasting programmes for people to listen to
People can
get news- узнать новости
listen to music-послушать музыку
take part in talk shows- принимать участие в ток-шоу

Find the correct translation
3.Miss a radio programme
4.Get news over the radio
2.Turn the radio on
1.Listen to the radio
b.Слушать радио
a.Включить радио
d.Пропустить радиопередачу
c.Слушать новости по радио

Who invented
a radio ?
Nikola Tesla developed means to reliably produce radio frequencies, publicly demonstrated the principles of radio, and transmitted long distant signals.
On May 7, 1895 the Russian physicist Alexander Popov performed a public demonstration of transmission and reception of radio waves used for communication .This day has since been celebrated in Russia as “Radio Day”
Guglielmo Marconi was an electrical engineer and Nobel laureate known for the development of a practical wireless telegraphy system.
In 1896, he was awarded a patent for radio with British Patent .

A Radio in the UK
BBC radio
Commercial Radio:
A service of the British Broadcasting Corporation which has operated in the United Kingdom
The BBC radio services began in 1922.
BBC operates more than 40 stations that comprise 50% of all radio listening in the UK
Started in 1970s, now includes over 300 private stations.

BBC studio
What does a radio studio look like?
How do announcers work ?
Have you ever seen the BBC studio?

Uncountable
nouns
countable
We can count
We can not count
Computer –computers
Newspaper- newspapers
Message – messages
Book- books
Water
Snow
News
Weather
Food
TV
air
a/an some/any
a lot of / little
a/an
Make the plural nouns
Newspaper –
Work –
Show-
Food-
Cinema-
Money-
Juice-
Check yourself!
Newspaper – newspapers
Work – a lot of work
Snow- much snow
Food- much food
Cinema- cinemas
Money- a lot of money
Juice- much juice

Check yourself

What is TV ?
Broadcasting(вещатель-ные)programmes (the news, plays,advertisements, shows) for people to watch on their television sets

An advertisment
a commercial interruption, where a a thing, a product or a service are advertised . It helps people to choose best things.
Реклама

A documentary
A programm which gives facts and information about a particular subject
Документальный фильм

A programm ,where the announcer says what the weather will be like the next day.
A Weather forecast
Прогноз Погоды

Talk show
It is a discussion, where different problems are discussed by participants . They express their opinions, ask and answer questions.
Ток -шоу

Match the words with the definitions
1.A documentary
2.A quiz show
3.An advert
4.A cinema a. a commercial interruption, where a thing, a product or a service are advertised . it helps people to choose best things.
b.produced by recording images from the world with cameras, or by creating images using animation techniques or visual effects.
c. A programm which gives facts and information about a particular subject
d.People take part in a competition there . They are asked questions , they can win or lose the game. If they are in luck , they get a prize.
e. A programmer ,where sport events are told
5.Sport news

Match the definitions with the pictures
e.produced by recording images from the world with cameras, or by creating images using animation techniques or visual effects.
c. A discussion, where different problems are discussed by participants . They express their opinions, ask and answer questions.
aThere are a lot of music In this kind of programmers, we can watch singers and listen to songs
b.A film with a lot of series , which is shown during a long time
d.A film with a lot of sepias , which is shown during a long time
1.
2.
3.
4.
5.

Check yourself!
e.produced by recording images from the world with cameras, or by creating images using animation techniques or visual effects.
c. A discussion, where different problems are discussed by participants . They express their opinions, ask and answer questions.
a.There are a lot of music In this kind of programmers, we can watch singers and listen to songs
b.A film with a lot of series , which is shown during a long time
d.A programmer ,where the announcer says what the weather will be like the next day.
2.
3.
4.
1.
5.

What is it?
A cinema
A soap opera
A music programm

What is it?
A talk show
advert
A music programme

What is it?
A quiz show
Sport news
News

The British Television
Major British TV Channel is BBC.
There are 940 television broadcasts stations; 400 different TV channels in The UK.
BBC operates 14 different television channels

Reality TV in Britain
Programmes which ordinary people into the public eye are enjoying a wave of popularity
Popular reality TV shows in the UK
Big Brother
Strictly Come Dancing
X Factor

Check yourself

A worldwide system of interconnected networks and computers.
It was invented in the USA in 1965

What can you do
in internet?
Talking to friends
Online shopping
Watching Videos
Research ,getting necessary information
Downloading/
listening to music
Download music

Allows easy and quick access to information
People can purchase products, talk to people and much more online
Downloading music- quick and easy
Disadvantages:
It promotes violence and bad behaviour within society,
It stops children from going out, as they wish to stay home and use the internet to talk to friends , to play games
Disadvantages
Advantages

Check yourself

Progress test

You are wrong!
Try again!
Correctly answer

Excellent!
You are right!
!
!

You are right! Go on!
!

Think …

You are wrong!

You are right!
!

You are wrong!

You are right!
!

You are wrong!