Слайд 24 Methods of Sales Forecasting
Annual Data Method:
All calculations are first
made using the total sales for each year. Then sales forecasts are given detail using calculations for the month or week depending on the company's needs
Non-annual data method:
With this method, we start first using monthly or weekly data to find the sales forecast
Rolling total method:
We take the historical data and create a new rolling set that adds a new month and drops the oldest month to obtain a new total. The forecast for the next year is made from these groups of sliding data
Causal or correlation method
We look for an external variable that could explain our sales and on which we have reliable data. If we find a strong link or relationship using a calculation, we then calculate the forecast based on the external variable to forecast our sales
Слайд 31st method : Sales forecasted based on ANNUAL DATA
We use total
annual historical sales data to calculate the sales forecast for the next year.
Слайд 41st Method : Sales Forecasting based on Annual Data
Слайд 51st Method : Sales Forecasting based on Annual Data
The following unit sales
quantities were observed over the last 12 quarters.
Assuming that you use the linear adjustment method based on annual values,
what will be the sales forecast by quarter for Year 4?
Слайд 6Sales Forecasting based on Annual Data - Linear Adjustment
Calculation of the equation
of the line: y = ax + b
where x = number of the year and y = Annual units sold
To find the forecasted units for year 4, x = number of the year 4
Calculation of a monthly /quarterly/weekly seasonal factor:
sum or average for the month (quarter, week...) / sum or average for the year
Month sales forecast (quarter, week...) =.
Forecast for the year X monthly seasonal factor (quarterly, weekly...)
Слайд 7Assuming that you use the linear adjustment method based on annual values,
what will be the sales forecast by quarter for Year 4?