21 Laws of Leadership by Maxwell
Марат Бакпаев Генеральный Директор компании Модный Континент – Казахстан Открыл магазины: Zara, Bershka, Pull&Bear, Massimo Dutti, Stradivarius, Celio, Sinequanone Развивал бренды: Tide, Myth, Always, Tampax, Discreet, W&G, Camay, Secret, Max Factor, Red Bull, Kazcom, Mukhtar Auezov Foundation, AIDS Foundation. Марат Бакпаев Закончил Вашингтонский Университет (MBA/MSW) Опыт преподавания в КИМЭП с 2005 года: Principles of Marketing, Introduction to Business, Advanced Marketing, Public Relations, Marketing Research, Brand Management, Strategic Brand Management, Advertising Management, Cases in Marketing, Selected Topics in Marketing, Social Marketing, Social Entrepreneurship, Marketing Strategy